You explain the concept of smarketing meetings to your …

Here is an answer to the question. You explain the concept of smarketing meetings to your leadership team, and one person asks, “How often do we need to have these meetings?” How do you respond?

• “At least once a quarter. Any less than that, and we’ll have trouble getting into a rhythm.”.
• “No more than once a month. More frequently than that takes too much time away from people’s individual projects.”.
• “Once a week, at a minimum. This is important enough that we need to be meeting weekly to stay on top of our goals.”.
• “We’ll have to figure out what works best for us, but every two weeks is a good place to start.”.

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