Which of these KPIs demonstrate social media ROI? Choos…

, Which of these KPIs demonstrate social media ROI? Choos…

Here is an answer to the question. Which of these KPIs demonstrate social media ROI? Choose all that apply.

  • Customer ratings and reviews demonstrate strong engagement and opinion. They are also one of the biggest indicators to other people that a product or a service is worth buying..
  • Customer satisfaction – it’s often tracked with a net promoter score (often called NPS), this gives you a sense of whether or not your social customer service efforts are working..
  • Lead conversions from social media campaigns. This may vary from company to company but could include email signups, downloads of materials like an ebook, or activations of trial software..
  • Direct sales revenue from social media, such as orders that come in from a coupon or links into your website that lead to purchase..

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