What is the relationship between personas and Jobs to B…

, What is the relationship between personas and Jobs to B…

Here is an answer to the question. What is the relationship between personas and Jobs to Be Done?

  • Personas identify the people you should sell to, and jobs identifies the people you should hire..
  • Personas are for marketing, and jobs is for sales..
  • Personas identify the type of person you should sell to, and jobs describes what you can help them do..
  • Personas and jobs are two different methods of arriving at the same information..

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