How do you calculate Click-Through Rate (CTR)? ddc-admin June 25, 2023 (July 13, 2023) Here is an answer to the question. How do you calculate Click-Through Rate (CTR)? Clicks / impressions x 100. Cost per Purchase – Total spend/total purchases. Spend / (impressions/1000). Conversions / Clicks x 100. This question is about “Twitter Performance Ads Specialist” All updated questions and answers related to “Twitter Performance Ads Specialist” can be found on the “Twitter Performance Ads Specialist Exam Answers” web page. If you spot an update in the questions or answers, please leave a comment on this page to let us know. We will provide updates as soon as possible. Related